Frosted strawberries suspended in a moment of freshness

THE FRUITELLA COLLECTIONFRUIT. IN ITS ELEMENT.

Frozen at freshness.

Beautiful fruit. Carefully selected. Individually frozen. Ready for what comes next.

Explore
the collectionSCROLL TO DISCOVER

01 / STRAWBERRY — A MOMENT, PRESERVED.

Selected with careFrozen with purposeMade for possibility

01 / THE COLLECTION

Nature sets the colour.
We keep the character.

From bright berries to golden tropical fruit. Discover a collection made for your next recipe, menu or product.

THE ART OF KEEPING A MOMENT

Some things are worth holding on to.

Colour. Texture. That first taste of fruit. Frozen at freshness.

02 / OUR PHILOSOPHY

Good fruit.
Nothing less.
So much more.

Fruitella brings growers, careful processing and cold-chain discipline together in one export program. We select fruit for flavour and colour, freeze it close to harvest, and prepare every order around the buyer’s format, specification and destination.

Meet Fruitella

THE DETAILS MAKE THE DIFFERENCE

Considered.
At every stage.

The fruit comes first

Start with colour, flavour and the right fruit for the job.

Frozen individually

IQF keeps pieces separate, making portioning and preparation easier.

Your application matters

Discuss your preferred cut, pack size and product specification.

A considered journey

Plan handling, documentation and transport around your destination.

03 / FROM FRUIT TO FROZEN

One journey. Every detail matters.

A close look at frozen strawberry texture

FRESHNESS, FRAME BY FRAME.

STEP 01 / 05

Select

The journey begins with the fruit: its colour, flavour and suitability for your application.

STEP 02 / 05

Prepare

Whole berries, sliced fruit or cut pieces. Preparation begins with the specification.

STEP 03 / 05

Freeze

Individual quick freezing keeps the pieces separate and ready to portion.

STEP 04 / 05

Pack

The right format makes the difference, from food-service preparation to retail shelves.

STEP 05 / 05

Deliver

Storage and transport requirements are agreed as part of your order.

04 / MADE FOR YOUR WORLD

Same fruit.
Endless possibilities.

Food service

For kitchens that turn good ingredients into memorable moments.

Retail & private label

Build a frozen-fruit range around your market and your brand.

Food manufacturing

Find the cut, format and specification your next product needs.

A LITTLE SEASONAL THINKING

Plan with the harvest.
Create beyond the season.

Availability depends on fruit, format and order timing. Talk to us about your next production window.

Discuss availability

A FEW THINGS TO KNOW

Let’s clear
things up.

What is your minimum order?

Minimum quantities depend on the fruit, format and destination. Share your requirements for a tailored quotation.

Can I request product documentation?

Ask for the documentation and current certifications relevant to your product and destination before confirming an order.

Can you produce our private label?

What are your payment and shipping terms?

Payment, delivery terms and destination are confirmed in your quotation. Tell us which terms your business requires.

How long from order to sailing?

Lead times depend on product availability, packaging and shipping schedules. Request a timeline for your specific order.

YOUR NEXT GOOD INGREDIENT STARTS HERE

Let’s make
something good.

Tell us about your fruit, format and destination.
We’ll take it from there.

Frozen at freshness.

Nature sets the colour.We keep the character.

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